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Case Study - FOUR HILLS TOURNAMENT | 2023/24

CHALLENGE: For decades, the Four Hills Tournament has been one of the most traditional and well-known sporting events in all of Europe. The 72nd edition sets new spectator records, sell-out stadiums and creates a fantastic atmosphere. For all the fans who can't be live on site, we bring the ski jump to them!

Social Media

SOLUTION

Current news, cheering fans, ski jumpers playing soccer and volleyball: 

The live on-site coverage offers exclusive behind-the-scenes insights, a wide variety of video and image content and allows fans at home to be part of the tour.  

We ensure extensive digital communication at all four locations (Facebook, Instagram, Instagram Broadcast Channel, X, TikTok, Threads). Our team on site is right in the middle of the action instead of just being there!

MEDIA

  • Social media (Facebook, Instagram, Instagram Broadcast Channel, X, Threads)
  • Website

RESULT

  • Full coverage of the Four Hills Tournament in social media
  • A new CI ensures recognition value in the design and numerous story repostings by the athletes
  • High digital reach and interaction rates

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